The Gran Canaria Swim Week by fashion warm cattle celebrates its 25th anniversary

By : ujikiu / On : 21/09/2022

Canary Islands7 Las Palmas de Gran Canaria

The Cabildo de Gran Canaria has presented today, within the frameCanaria).

The commitment of the Cabildo de Gran Canaria with the fashion and design industry has allowed continuity over 25 years to Gran Canaria Swim Week by Fashion Calida, the only event in Europe in its category, and consolidate its position as an international referencein fashion bath;An objective that has been reinforcing in recent years as one of the great bastions of the Cabildo de Gran Canaria.Thus this new call will be a special edition framed in the celebration of its 25th anniversary, whose main commitment remains internationally promoting the catwalk and reinforcing its position as a key event in its gender within the European catwalk circuit.Along with this, the challenge also to boost the professionalization of the catwalk, incorporating into its program names of recognized prestige of the Canarian, national and international design.

Gran Canaria Swim Week by Fashion Calida will gather in this edition about 40 designers and brands, of which 11 are Canary Islands-from Gran Canaria and other islands of the archipelago;10 of the Peninsula, and 6 international.Soon the complete calendar of participants of this 2021 edition will be announced, among which the incorporation, among others, of renowned designers such as Aurelia Gil, Palmas, Guillermina Baeza, Ágatha Ruiz de la Prada or Melisa Odabash, betweenothers.

Kerem Bürsin, the most international face of the GCSW by MC

Precisely to carry the GCSWM brand all over the world and reinforce the international image of Gran Canaria as a tourist destination, the catwalk will have the presence as ambassador of the successful Turkish actor Kerem Bürsin, protagonist of the Love Is in the Air series,that will contribute to promoting the island and the fashion design bath.

La pasarela Gran Canaria Swim Week by Moda Cálida celebra su 25º aniversario

The presentation of the event in Madrid has been carried out by Minerva Alonso Santana, Minister of Industry, Commerce and Handicrafts of the Cabildo de Gran Canaria, together with Eduardo López-Puertas, General Director of IFEMA MADRID, and Nuria de Miguel, director of Gran CanariaSwim Week by fashion warm.

In the course of the act, the counselor of the Cabildo de Gran Canaria has stressed that “we are very proud of the transcendence that it represents for this catwalk having managed to maintain the ambition to gain space in the international market, giving prominence and visibility to the fashion of the bathroomAnd to the great designers who have helped consolidate Gran Canaria Swim Week as a reference appointment in the international calendar."He also pointed out that" this edition in which we celebrate the 25th anniversary of the catwalk constitutes a milestone in its trajectory and a new turning point in the projection of the catwalk ".»Therefore, - he added, this edition will be a key edition for the Fashion Calida project, promoted by the Cabildo de Gran Canaria, from which we have channeled our international projection, our entrepreneurial capacity and our tourist potential and our tourism potential throughout these 25 yearsThrough fashion ».

Likewise, the counselor has revealed the identity of the new Ambassador of Gran Canaria Swim Week by fashion Calidof the designers who will parade in the next edition of the catwalk, and of course the tourist potential of Gran Canaria ».

Likewise, Eduardo López-Puertas, General Director of IFEMA MADRID, has shown the opportunity for collaboration offered by the alliance established between the Cabildo de Gran Canaria and Ifema Madrid, and wanted to thank the entity with their commitment and its common commitmentFor fashion «now more than ever collaboration between institutions becomes more meaning for the need to add assets that contribute to consolidate the objectives of internationalization and professionalization marked by the Cabildo de Gran Canaria as a priority to raise the level of the catwalk and consolidate it asThe great international reference of design in bathroom fashion ».

As for the selection of designers and brands present in Gran Canaria Swim Week by fashion CalidThis edition has been carried out following quality, prestige and projection criteria.In total they have been selected by the fashion committee more than a dozen designers, which has significantly raised the level of participation, reaching the almost 40 participating brands.The director of the catwalk has also revealed some names of designers and consecrated firms that will present their spring-summer 2022 novelties on the Canarian catwalk, and highlighted the firm commitment of the organization for the internalization and professionalization of the event.

Let's Swim Together Charitable Parade (we swim together)

For the first time, coinciding with the International Breast Cancer Day, the Let's Swim Together parade (we swim together), which aims to show collections adapted to the consequences that this disease causes in the body of women, as well as launching a messageof hope and positivity.In addition, the parade will be beneficial with the objective of supporting this cause, the commitment to research and its prevention.For this reason, everything collected by the sale of tickets will be allocated to 50% to the Spanish Association against Cancer, and the Canarian Association against Breast and Gynecological Cancer.On the catwalk will parade women who have already lived this disease.They will be responsible for showing a selection of designs of different brands specially created for those who have overcome interventions linked to breast cancer, such as mastectomy.

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