Pinker Moda – News from the Textile/Fashion sector » The FFW has complied. New appointment, in the month of July
The FFW -Frankfurt Fashion Week- was unable to hold its trade shows, but offered numerous online activities
24.01.2022.-From January 17 to 21, the Frankfurt Fair has held its first Frankfurt Fashion Week, a platform for inspiration and exchange at selected locations in the city and digitally at the FFW Studio. The preparations had been complex due to the pandemic. The next edition will be held from July 4 to 8, 2022, presumably without the obstacles that this edition has still had due to the coronavirus.
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The FFW (Frankfurt Fashion Week) accelerates its preparations
The Neonyt salon could not celebrate its long-awaited commercial show but offered an installation in the city of Frankfurt with multi-brand looks. The subsequent parade of Susumu Ai & friends, organized by the German Fashion Council, highlighted that sustainable fashion must be present on international catwalks.
FashionSustain and AAArea
For its part, the edition of the Fashionsustain Frankfurt City conference shed light on the current challenges of the sector. His program addressed different aspects of sustainability, supply chains and the search for innovation. With them you can revolutionize your own mentality, keep technically up to date and not lose sight of sales as your true objective.
The AAArea showed a photographic exhibition by Helmut Fricke in the Polestar space, pop-up studios with clothes seen on the catwalk, talks and exhibitions. The overall theme was Transforming Frankfurt Fashion. AAAREA celebrated a successful premiere with numerous events. Next July the Frankfurt Fashion Week festival –AAArea- will once again be an important part of Frankfurt Fashion Week.
The FFW Studio is the digital experience platform for Frankfurt Fashion Week. Even after its celebration, those interested will find in it recordings of the parades, webinars and talks. You can also see there the delivery of the MainDesign Awards, presented by Mainova, official partner of the Week. Those interested will also be able to discover interesting reports on sustainability and digitization, by the hand of game creators such as Studio.fbx and Vestiaire Collective.
+ Info: https://frankfurt.fashion/en/
