Mérida, the best city to exalt Mexican fashion

By : ujikiu / On : 14/12/2022

The city of Mérida has a unique design that together with its architecture, location and its privileged characteristics of Mayan-colonial infrastructure led it to be named as the best city in the world under the category of small cities.

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Being the headquarters of the Mercedes-Benz Fashion Week Mexico (MBFWMX), Mérida invites exponents to start drawing an improved path for the future of fashion, which anticipates having an approach to sustainability so that it is eventually a requirementfundamental in production processes, as well as the root of the creativity of new generations of designers.

The capital of the Yucatan Peninsula has fascinating sites that allow the State.The designers Vero Diaz, Collective Concepción and Armando Takeda will begin the Fashionistas de la Mercedez-Benz Fashion Week Mexico in an atmosphere of magnificence and creativity.

The southeast of the country is the perfect place to provide fashion spectators and enthusiasts unique experiences that will encourage the sustainable economy of the region, through a conscious distribution of resources.Mérida belongs to the International Council for Local Environmental Initiatives since 1990, so it is the place indicated to exalt the need for the industry to promote consumption changes.

Mérida, la mejor ciudad para enaltecer la moda mexicana

All this will be experienced through the new collections of Mexican designers as well as a Happening with the designer Carla Fernández, known for her work with indigenous communities and Daniela Bustos Maya, Argentine designer who generates a circular economy with the artisans of Yucatán.

Mérida is positioned as a key location in the world of fashion and by Mercedes-Benz prepares for a future for sustainability.Together they want to attack the problem from the motto “Luxury, Mexico and Sustainability” where in addition to the fashion parades, the German brand will present the connectable hybrid versions of its vehicles available in Mexico.

The platform seeks that the sectors of creative industries in Mexico maintain their originality, creativity and identity enriching responsible ethics in a location that reflects its values.

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