Eleanor Lambert, to make picnic baskets to found the New York Fashion Week and the Met Gala
What do Marisa Berenson, Babe Paley, Renée Zellweger, Wallis Simpson, Marlene Dietrich, Kyril de Bulgaria, Gianni Agnelli or David Beckham?Neither more nor less than at some point in their lives have appeared in the prestigious International Best Dressed list that created in 1940 the almighty publicist Eleanor Lambert.On one occasion he defined the list as "is fashionable what the Gotha is to the aristocracy".
On some occasions, this list won the occasional headache.that they thought they spent too much on dresses).He was always unbearable and never accepted blackmail, such as the day when the Goldwyn Mayer Metro gerifals ordered him to register some of his actresses.Eleanor Lambert is a key character that appears in the biopic about the designer Halston, which can currently be seen in Netflix.Who was this woman who changed the fashion parameters in the twentieth century?
Known as the Empress of the Seventh Avenue, before holding power it earned its first dollars cooking and making picnic baskets for students.Beauty lover, invested that money in architecture courses and with 200 dollars stood in New York to eat the Big Apple despite the great crisis that whipped the country.His work in the Public Relations Department of the American Association of Art Merchants was crucial to be a press head at the American Art Art Museum, created in 1930, and carry the careers of important artists like Jackson Pollock, JacobEpstein and Isamu Noguchi, who unable to pay his works sculpted a bust with Eleanor's face that years later he would exhibit on his wide floor of the fifth Avenue.
He made the fashionable leap convinced that he could position American designers in the world.After creating the famous list, in 1943 he founded the New York Fashion Week and five years later devised one of the most important social meetings in the world, the MET gala, whose benefits are destined for the Metropolitan Museum Institute that currently currentlyHe rule with a fierce hand Anne Wintour.
Woman of strong character, direct, shameful, ambitious, generous and fond of lucid -branded brand and large jewelOleg Cassini, Grace Kelly Header designer and former husband of actress Gene Tierney.In 1961, during the presidential inauguration ceremony, the first lady wore a Pillbox Halston hat, which raised the designer for a few years until Lambert herself, aware of her potential, saw in him the ideal couturier for the aestheticization ofthe seventies and the crazy parties of Studio 54.
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Lambert married twice, being her last husband the journalist and executive of the conglomerate Hearst Corporation Seymour Berkson, who supported her in her initiatives.After the death of her husband in 1959 she bought Casa Leonor in the Bay of Acapulco, where she offered exclusive evenings attended by Rothchild's barons, the businessman of the rental cars Warren Avis and actress Merle Oberon.However, the most glamorous appointments were offered in their vast apartment on Fifth Avenue in front of Central Park, where they went to lunch Gloria Vanderbilt, Babe Paley, Oscar de la Renta, the Dukes of Windsor and in which Sundays used to hold meetingsWith recognized international journalists.
Another of the great achievements in his career was the battle of Versailles' that he congregated in a parade in the dependencies of María Antonieta to five American designers (Anne Klein, Oscar de la Renta, Halston, Stephen Burrows and Bill Blass) and five French (Pierre Cardin, Emanuel Ungaro, Hubert de Givenchy, Yves Saint Laurent and Marc Bohan for Dior) with the purpose of magnifying the homeland designers who had always been in the shadow of the French chic.
In New York everyone treated her as a goddess.It seemed eternal.Despite his advanced age he continued working and repeating to those who were amazed that in his youth, a pythonis.Revereded by all, Donna Karan said she was Mother Teresa de la Fashion and Bill Blass called her Santa Eleanor.He died at 100 years in 2003.
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