The Ecuadorian Paulina Anda arrives with her designs to the Colombiamoda 2021 catwalk
Fashion is not only about trend.Current fashion is awareness and part of its objective is to create it through its proposals. Colombiatex+Colombiamoda 2021, importante cita de moda latinoamericana, tendrá un propósito social para contribuir a eliminar la violencia contra las mujeres.
‘Mira de nuevo’ es la pasarela liderada por la Fundación Avon para la Mujer junto al destacado diseñador colombiano Diego Guarnizo, en la cual intervendrán creativas en este rubro de Colombia, Perú y Ecuador. De nuestro país, una de las modistas convocadas es la quiteña Paulina Anda, quien como el resto de sus homólogas donará sus creaciones para una subasta benéfica por las mujeres.
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“My participation goes hand in hand with Cindy Castro, we are the two representatives of Ecuador and it is because Diego precisely wantedMake a collection together ”, tells about the designs that will present next Monday 26 at the inauguration of Colombiamoda 2021.
“With Cindy we have managed to take out and highlight the femininity of each of us, which is something that we all have and that will be reflected in the collection.Through the collection it will be seen that women are warriors, workers, every step we take firmly.We want that to be seen, that Ecuador, in itself, our essence as a woman, we are generous, friendly, smiling women, ”he details.
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Anda, who studied shoe design at the Di Burgo Fashion Institute of Milan and Marketing at the International University of Ecuador, has used a vivid colored palette in its pieces.“They are warm tones, in which fuchsia will be predominant.There will be shoes in triangular shapes, square footsteps, fine shoes, not much taco with height because we are aware that our role also changed and today, as a woman, we are also looking for comfort when wearing a couple of shoes, but without losingelegance or color, ”he says.
In its line there will be middle heels, not high or platforms, designed to use them in their daily activities, on teleworking."This is designed so that you do not have to wear very low or very high shoes, but the intermediate that will make your day to day very comfortable," he says.
For approximately four weeks, walk began to make the pieces that will be shown on the catwalk.He has used leather that fuses with fabrics to recreate textures.“I like to work this way so that the shoe is a unique piece, so that I attract attention when walking, I always like to put some drama, that it is an eclectic mixture of colors and textures so that the shoe becomes a unique piece”, Says Anda, who was also a television presenter.
Part of the designs that will be presented in Colombia will be replicated in walk stores in the country.
Hace 13 años, Anda creó Makiatto, la marca de moda a través de la que ella comercializa sus diseños.Four years ago he started with the custom shoe line (Costum-Made), to elaborate creations that are inclusive and that can use models that fit their needs.“We think of all those women that, due to different circumstances, be it an accident, a disability, their feet are asymmetric, be very large or very small, we think of them.To this type of women is those who want to get with our line, ”he says.
Entrepreneur
Her passion for footwear design discovered her in the midst of a difficult stage in her personal life.With $ 500, after a divorce and with two children, he began to make shoes.“As a woman I also wondered why we have to wear an awkward shoe, that does not let us walk after two hours of use, I wanted to create comfortable and cute shoes at the same time, that they accompany you on a day -to -day basis.My goal as a brand is that the last thing you get are your shoes, so that every woman who uses them feels our brand philosophy, ”says Anda.
Pandemic
He acknowledges that the Ecuadorian fashion industry, like the rest of the productive and economic sector, has lived a crisis since the beginning of the pandemic, however, the Ecuadorian admits that a rebirth has also lived as an entrepreneur and designer.
“I don't lie to you that in March and April we had to close, we never stopped, despite the pandemic we continued working.With my factory chief, we sat on Wednesdays in the communal room of my building, which were the days that we could leave to deliver orders.And in the midst of everything we wanted to make fabric shoes, but there was nowhere to buy them, we began to recycle material (fabrics) and from there our line of recycled fabrics shoes came out, in May, that you could wash them.They were pandemic shoes, ”he says about his experience.
Little by little the work began to reactivate and although initially the designs of its brand were exclusively high tacos shoes, the situation by the COVID-19 also made its fashion proposal rethink and were more diverse.(YO)
