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Virgil Obloh, an outstanding designer whose innovative urban fashion and haute couture fuses made him one of the most famous fashion trends creators and beyond, died of cancer.He was 41 years old.
The death of Obloh was announced on Sunday by the LVMH Luxury Group (Louis Vuitton Moët Hennessy) and the OF-White's own brand of Obloh, which he founded in 2013.Ulh was the artistic director of Louis Vuitton's male clothes, but his presence in culture, omnipresent and friendly for the consumer was broad and dynamic.Some compared it to Jeff Koons.Others acclaimed him as the lagerfeld karl of his generation.
"We are all shocked after this terrible news.Virgil was not only a genius designer, a visionary, he was also a man with a beautiful soul and a great wisdom, "said Bernard Arnault, president and executive director of LVMH, in a statement.
A statement from the family of Obloh on the designer's Instagram account said that Obloh was diagnosed two years ago with cardiac angiosarcoma, a rare form of cancer in which a tumor occurs in the heart in the heart.
"He chose to endure his battle in private since his diagnosis in 2019, undergoing numerous challenging treatments, all while directed several important institutions that cover fashion, art and culture," reads the statement in the statement.
In 2018, Obloh became the first black artistic director of male clothes in Louis Vuitton in the history of the French design house.Ulh, a first -generation Ghana American whose seamstress taught him to sew, did not have a formal fashion training, but had a degree in engineering and a master's degree in architecture.
OBableh, who grew up in Rockford, Illinois, on the outskirts of Chicago, often referred as a Renaissance man in the fashion world.He worked as DJ.But in a short time, it emerged as one of the most acclaimed fashion designers.OBLOH called himself "a creator".One of the most influential people in Time magazine was named in 2018.
In 2009, Obloh met Kanye West, now called Ye, while working in a screen printing store.After he and made me an internship together in the LVMH Fendi brand, Obloh was the creative director of Ye.Ulah was Art Director of the Ye-Jay-Z album of 2011 "Watch The Throne", for which OLOH was nominated for a Grammy.
Obloh's work with West served as a model for future collaborations at the crossroads that unite high and low.With Nike, he associated with his off-white brand for a line of shoes that induce the frenzy mixed with a variety of styles and sources Helvetic.Ulh also designed furniture for Ikea, rechargeable bottles for Evian and Big Mac boxes for McDonald's.His work was exhibited in the Louvre, the Gagosian and the Museum of Contemporary Art of Chicago.
Obloh's death amazed the entertainment world.Actor Riz Ahmed said on Twitter that Obloh "extended the culture and changed the game".Fashion designer Jeff Staple wrote: "You taught us all to dream".Pharrell Williams called out "A kind, generous and reflective creative genius".
OBLOH adopted what he called a "3%focus" of fashion: that a new design could be created by changing an original in 3%.The critics said that Obloh was brighter in the forwarded than in the creation of something new.But Obloh's style was also aware of himself (the quotes were a registered brand label for him) and altruistic.
"In my mind, Streetwear is linked to Duchamp," Obloh told New Yorker in 2019."It is this idea of the readmade.I'm talking about Lower East Side, New York.It's like hip-hop.It is sampling.I take James Brown, the short, I make a new song ".
Stars aligned to be dressed by OBLOH.Beyoncé, Michael B.Jordan, Kim Kardashian West, Timothée Chalamet and Serena Williams have used their clothes.
The off-white of Obloh, in which LVMH acquired a majority participation earlier this year, made it an arbitrator of the cool.But his appointment in Louis Vuitton led Obloh to the cusp of an industry in which he was once an outsider and made him one of the most powerful black executives in a historically closed fashion world.
While Obloh prepared for his male fashion parade debut in 2018, he told GQ: "Now I have a platform to change the industry".
"We are designers, so we can start a trend, we can highlight problems, we can make many people concentrate on something or we can make many people focus on ourselves," said Obloh."I am not interested (the latter).I am interested in using my platform as part of a very small group of African -American men to design a house, to show people in a poetic way ".
Obeh is survived by his wife Shannon Obloh and his children, Lowe and Gray.