The rules in fashion are over
Even before the COVID-19 pandemic, it was possible to walk into a store (or, more likely, browse a website) and find skinny, straight-leg, high-rise, bootcut, or tapered jeans.
"The trend cycle has accelerated to such an extent that it's impossible for one thing to catch on, proliferate and become ubiquitous," said Rachel Tashjian, style editor at GQ.
The multiplicity of options is also fueled by the staggering variety of tastes that has increased with the rise of social media.
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"Platforms like TikTok celebrate and even reward people for retreating into their own niches and discovering their interests," Tashjian explains.
The pandemic has further expanded our sense of what is considered acceptable dress. Without the pressure of having our peers as an audience, getting dressed has become something we do for fun, or maybe we don't. The planned obsolescence of clothing —already obsolete, thanks to the rise of sustainable fashion— has vanished and in its place something truly strange has emerged: fashion is no longer normative.
